Betsoft Gaming Inks Deal With Mexico-based LBSBET.com

A renowned online casino games developer, Betsoft, has announced it further enhanced its presence in the Latin American market. The latest deal the company signed with Mexico-based iGaming and sports betting operator London Betting Shop.

The new partnership allows London Betting Shop’s members to get full access to the award-winning slot’s library delivered by Betsoft.

Cementing LATAM Presence

Betsoft Gaming reaffirms its presence in the LATAM regions via a partnership with LBS. The gaming developer will distribute its entire engaging RNG slot’s portfolio to its new partner from Mexico, the LBS Platform. At the same time, partnership with Betsoft Gaming allows London Betting Shop to enhance its offer and attract more players. It means that LBSBET.com will also continue to grow its presence throughout Latin America. Furthermore, the casino and sports betting provider will maintain its plans for fast-track growth in the region and beyond.

London Betting Shop will get access to some of the most popular online slots at the moment. LBS casino players will be able to enjoy playing some of the most engaging titles by Betsoft Gaming. The highly successful releases Safari Sam 2, LAVA GOLD, Hat Trick Hero, Mr, Macau, and the brand new Jungle Stripes, are among them.

Furthermore, the LBSBET.com members will also get the possibility to spin and win in Betsoft Gaming’s blockbusters Take the Bank and the Asian-themed Red Dragon series. Trying to cater to the audience, Betsoft has also translated many of these releases into Spanish. The move is meant to further show the company’s dedication to expand its presence in LATAM and Spanish markets.

Betsoft selected a reputable provider to ink a deal with. LBSBET.com is an online casino and sportsbook platform owned and operated by Bengine Technologies B.V. The platform holds a valid Mexican license and has become a recognizable brand in the country. However, the company strives to bolster its presence and expand its reach across Latina America. Moreover, the company behind the casino and sportsbook brand also plans to expand globally, offering exceptional client service and innovative gaming services.

Both companies have the same goals: continuous improvement and innovation and a customer-first business approach. It means that both Betsoft Gaming and London Betting Shop look forward to attracting new members in the regulated markets.

In February 2020, Betsoft successfully passed the ISMS audit in Colombia. The important milestone in the company’s LATAM expansion enabled Betsoft to distribute its games to locally licensed operators. So, the new deal with LBSBET.com reinforces the company’s presence in this growing market. Betsoft has already signed important agreements with Tier 1 casino operators in Latin America, including Colombia.

Increasing Visibility and Customer Base

Anna Mackney from Betsoft Gaming said that the company was happy to help LBSBET.com enlarge its audience. LBSBET.com is a reputable casino and sports betting brand in Mexico. Betsoft’s award-winning content will enable the provider to reach even more players. Anna Mackney also added that Betsoft Gaming was looking forward to strengthening its position in Latin America. She outlined that this was a very exciting opportunity for Betsoft the company didn’t want to miss.

Stelios Antoniou, Chief Commercial Officer at LBSBET.com, also said that their members always expected more innovation and excellence. The reason is simple – the platform was consistently delivering the best service. So, teaming up with Betsoft Gaming means that LBSBET.com will continue to offer exceptional quality, entertainment, and gamification.

Relevant news